I’ve been meaning to write this up since March. Nothing like a long wait on the runway to get the creative juices flowing…
Not long after I first tried the iTunes Music Store video rentals, I decided to try NetFlix streaming to do a bit of a comparison. To be honest, I was quite shocked at how clunky the implementation was. Remember that iTunes is a single click to purchase and another to hit play.
Let’s have a look at NetFlix:
The website has a friendly, clean exterior.

Shows that are available for immediate streaming are clearly marked in the familiar queue.

Clicking on play takes you immediately to some action.

Determining the video quality took nearly a full minute. Now only a loading screen that made me wonder how many monkeys were scurrying around looking for the correct NetFlix envelope before asking their human masters what the appropriate video compression settings would be for my computer.

Well, that’s a friendly message… “You do not have rights to play this file..” Did I do something wrong? I wonder which website this Yes button is going to open?

Ah, another popup. I must be getting somewhere.

Finally some video! But wait, why is it in a separate window from the controller. And does it get any bigger?

Maximizing the controller window didn’t do much good.

Maximizing the ActiveMovie Window was better, but I still have ugly WinXP chrome surrounding my video window and the framerate is pretty low.

This can’t be right, let me reload.

Yes, the video can get a bit larger, but apparently the video viewer window and controller window are not meant to be joined together. How strange.

I finally decided to use Apple’s built-in Universal Access Zoom (Press command-option-8 to turn on & command-open-+ to zoom in) feature to blow up of the ActiveMovie Window to full screen. (See more options in the Mac System Preferences:Universal Access pref pane in the Seeing area)
Several months later, I decided to give NetFlix another shot to watch 30 Rock. Here’s what greeted me:

Not content with one notice, Microsoft gives us a dialog box to add to the fun.

And no, I’m not kidding- this again. Can I just watch the show?


After all this, I was actually able to watch the entire first season of 30 Rock using the service and the quality was acceptable. Of course, I’m not most people and I don’t understand why this has to be so difficult.